Archives for February, 2008

Pay It Forward Day 2008

  • Posted by Pete
  • February 28, 2008

I want to recommend to you a wonderful movement based on a wonderful concept. April 4 will be Pay It Forward Day. This event is the brainchild of Blake Beattie and is worthy of our support. Besides, it might even be fun. Some of Blake’s thoughts are below, but I recommend you visit www.payitforwardday.com and learn [...]

“I thought you said there was nobody available!”

  • Posted by Pete
  • February 26, 2008

I’m pretty sure this story’s an urban myth, but I enjoyed it anyway. Hope you do too…  Bill Wilson of Gold Coast, Australia was going up to bed when his wife told him that he’d left the light on in the garden shed, which she could see from the bedroom window. Bill opened the back [...]

Hate Something, Change Something

  • Posted by Pete
  • February 6, 2008

“What if a diesel engine was built by someone who hates them?” So begins Honda’s creative advertising (in the UK I think) for its revolutionised diesel engine. I’m not going to write anymore about Honda, because it’s the phrase that lead their campaign that caught my attention: Hate Something, Change Something, (Make Something Better). What [...]