Hate Something, Change Something
“What if a diesel engine was built by someone who hates them?”
So begins Honda’s creative advertising (in the UK I think) for its revolutionised diesel engine. I’m not going to write anymore about Honda, because it’s the phrase that lead their campaign that caught my attention: Hate Something, Change Something, (Make Something Better).
What a great thought starter! If something bugs you, why just live with it? I don’t mean divorcing your husband because he snores. I mean, change the situation, or change the “it” if you can.
Even if you’ve adopted a Fransiscan philosophy-of-life (ie., “Help me to change the things I can, accept the things I can’t, etc”), there’s scope in every situation for some form of change, for an improvement.
What a fantastic difference it could make with those things that bring us pain and restriction if we stopped making excuses for them, if we stopped complaining about them, and put the energy into improving them.
What a wonderful difference it’d make to truly apply our strengths to the things we hate about our job or other responsibilities, just as the Honda engineer did. He couldn’t rid the world of the diesel engine, so he made it quieter, cleaner, tougher and more powerful [well, according to their spin he did
].
A friend’s grandfather used to tell him, “I always give the hardest job to the laziest person because they’ll find the fastest way to do it.”
Improvement. Innovation. Empowerment.
What do you hate? How could you change it? What strengths do you have that (when applied) could make it better?
A big thanks to BadDadRadio’s podcast for alerting me to this motto.



Pete, what a great call to action! Thanks for sharing it with us!